How to choose a marketing niche


What are the most profitable affiliate marketing niches?

This is what many people looking for an affiliate marketing niche to promote is trying to figure out. Here, in this article, I will try to explain to you how to find the right niche to promote.

To begin with, you don’t have to be inevitably passionate about something to start promoting it. Of course, it would be a lot more entertaining for you but is not necessary.




Before I delve into a few methods that you can use in choosing a niche, here are a few questions to consider:

  • Are you looking for a single product to promote on the web?
  • Do you want to have a blog that talks about a specific niche?
  • Do you want to have an online shop based on promoting a niche?
  • The answer is really important because it can change how you approach your affiliate marketing journey.


We will further talk about this in the future.



There is a huge difference between promoting a physical or a digital product. Apparently, a physical product has costs, like construction, storage, delivery, etc., that a digital product doesn’t have. This is the main reason why the first one is paying average commissions of 8% to 15%, while the second one is going up to 75% of the product’s value.

So then, if you are not really interested in any particular niche that has physical products, I would suggest you to start looking for digital products to promote.



To discover successful and productive niches in affiliate marketing, you need to narrow down the search to some elements. A lot of misconceptions come about as a result of this reason because some people believe to be successful in affiliate marketing; you need to target niches that are not saturated or big enough. However, this is not usually right because you can excel in a saturated niche in as much as you know what you are doing.

This is the reason why selecting a proper, unique and super productive niche can fundamentally decide whether you will be an affiliate guru or remain a redundant newbie.

If you want to maximize your affiliate marketing, you need to know which niches are worth the hassle.

To get this, here are some steps you can take:


Step 1. Research and brainstorm

Discovering a niche can be one of the scariest parts of business research for most affiliate marketers.

People say “find your niche, but “what is a niche?

A niche is a highly-specialized target market, e.g; a niche market could be a specific part of a whole market. For instance, accessories is a section, but mobile gadgets are a niche under it. Again, shoes it’s a niche, high hills shoes it’s a specific niche…


Step 2. Check its profitability on ClickBank

The next step in the process is to take that niche topic, e.g., travel hacks and monitor its worth.

There’s no point in venturing into affiliate marketing if you can’t make money out of it, or drive traffic and sales. It will just be like you are wasting your precious time.

While there are a lot of other options to ClickBank, it’s a great website to start with because of the number of users on the platform.

Before you settle for a niche, you need to ensure you check, monitor and discover the viability of such a niche on Clickbank.

You can do the same process on Amazon and E-bay to find out how much these products are sold for and how many have been sold so far.


Step 3.  Check well for your niche on Adwords

Another vital step that is highly advisable is to ensure you research thoroughly the cost per click (CPC) of keywords and determine if it is okay to continue with it.

This is necessary because your primary focus is driving traffic to your site and converting them into leads. In addition, you also need to know what the competitors are doing. This implies that you need to know how much each click costs, who is bidding for them and how you can compete favorably against them.

To know more about the topic, check out Google Adwords’ Keyword Planner.


Step 4.  Start selling products

Now that you have discovered a profitable affiliate-marketing niche, it’s time to start selling. The success of any affiliate marketing depends on your ability to scale sales.

Affiliate marketing is as simple as “if you don’t sell, you won’t make money.

Here it comes the point where you need to come out with a strategy. If you have a single product and no financial budget your best option is to join as many Affiliate Marketing groups you can on Facebook and Instagram to start pasting your link. Obviously, try to write some lines introducing what you are promoting. These groups have sometimes 50k followers, someone will click on your advertising at some point.

If you want to make it to the next level you should start thinking about being always in touch with people that are usually joying communities. This is possible with an active email recruiting that could come from a ClickFunnel.



Health and Wellness

Discovering a niche in the market may be something that requires a lot of creativity and extended analysis!

Everyone is concerned about their well being. Daily, people check the internet for information on all types of health-related topics.

Sitting at the base of this niche is “weight loss”. Today, there are a lot of people looking out for weight-loss solutions on the internet. Weight loss is a huge deal in the health niche.

The sub-niches include weight loss programs, exercises for getting perfect abs, etc.


Other evergreen niches under health and fitness are:


  • How to stop smoking
  • Healthy eating
  • How to keep fit for men/women
  • Diet guidebook


People are typically looking for guides and tutorials associated with fitness.

This hot niche will never lose its relevance to people because good health requires consistent maintenance.

If you run social media campaigns, you can easily amass a great following. As a result, you will be able to have a list of recurring customers.

The potential for profits in the health and wellness niche is massive.

People are always ready to expend their finances on good health. If you offer them good products, you will be making a lot of money in no time.


Wealth and Money

Everyone wants to be able to afford whatever they want. People want reliable ways of making money. The get rich quick syndrome has swept through the nook and cranny of the world. Now, virtually everyone wants to do something to make money.

How do they get this? Simply through information.

The “make money” niche is a very rich niche.

You can sell digital affiliate products such as video course, email courses, etc.

Other topics under this great niche include:


  • How to make money from blogging
  • Online gambling
  • Internet marketing guidebooks
  • Forex trading hints
  • How to make money online easily from the comfort of your home


People spend money to make more money. They consider it a good investment to pay for products and information that will boost their incomes. Today, people are always on the move for more avenues to make more money.


Romance Niches

The romance niche is very lucrative because there’s a demand for online dating services.

People want new ways to build relationships.

The romance niche significantly focuses on dating.

Resources in this niche help in providing useful insights on how to start and foster relationships with people.

Other sub-niches in the romance section apart from dating include:


  • Online marriage counseling
  • Advice for a better sex life
  • Marriage life for couples on an affordable budget
  • How to grow through a divorce


A lot of people are willing to let go of huge amounts to increase their chances of getting a perfect companion online. This is one of the reasons why you should try out this profitable niche in affiliate marketing.


Hobby Niches

A lot of people have different hobbies, so you will be working in a niche with a large customer base.

For instance, people are always on the lookout for creativity and how-tos that they might find useful at home, so it’s normal for websites that have DIY guides and tutorials on almost anything in this world to have a considerable following.

There are a lot of subtopics that fall under this niche:


  • Arts and crafts
  • Gun collecting
  • Survival guides
  • Woodworking
  • Home gardening


Even though these hobbies might be different from each other, they all involve some products or services in one way or the other.

Since hobbies are normal things that people love to do, they’ll be spending a lot of money to get information about them.


Gaming Niches

The video game industry has really come a long way, and it is still going places.

Before, it used to be something that kids of specific ages enjoyed. Nowadays, days, adults are a large part of the setup.

And in this crazy, fast-paced world we live in, the need to have some kind of live entertainment is on the increase.

The advent of smartphones and other portable devices has made mobile gaming one of the most productive and profitable industries, which also implies that it’s a productive starting point for those going into affiliate marketing.

Customers are looking for dependable product reviews that will help them choose from a vast selection of games they can come across. In other words, this is definitely what an affiliate marketing website can take advantage of.

However, gaming covers an extensive spectrum.


Other product niches are:


  • Top mobile games
  • Game walkthroughs and strategy notes
  • Online gambling
  • Top free Steam games
  • Gaming forums


The great thing about the video game industry is that players come back for new updates and new releases by the developers.

In the end, you can find all these niches going through ClickBank and Jvzoo or simply joining an Affiliate Network.


Build an online shop to promote a niche of products.

A good idea is to create a website that group up product from the same specific niche that different people are selling around the web.

When you have to promote a physical product, the research is a lot easier. You can literally find your product’s niche everywhere around you, but of course; there are some criteria that you want to follow. To begin with, I suggest you promote a niche that has at least a few products that cost more than $50. Remember, physical products commissions in most of the cases don’t go higher than 8% to 15% so it would be useless to promote something that it’s incredibly cheap.

If you don’t have a clue about what to promote and you are looking for some Niche idea, there are several ways you can make up your mind. For sure, something you could do is an Amazon and E-bay research. Both are marketplaces where every kind of existing product is on sale and going through its categories for sure will make you think about something. Another good website to look for interesting niches is Magazine.com. Again, going through its category, you may find something interesting. Always remember to check the niche’s trends with Google Trends. It will tell you how much the product you are choosing it’s researched on Google during the years.

A good way to build an online shop is to use a page builder. Also, you can use WordPress with the following plugin extension that will allow you to import quickly, from Amazon to your website, any type of product with just a click.



Affiliate marketing niches are profitable when you have the will, passion, and effort. Try out niches that are popular and have a large customer base.  You can also check saturated niches too because they bring in money, but with time, you may struggle to keep up with the competitions.

In a nutshell, stick to the standard niches (consistent niches) because demand is perpetually in these niches.

Stick to hobbies that give uncountable pleasure to people – the rich people in particular.

Finally, with a lot of people going into online business, it has never been this easy to make money by starting an affiliate marketing business.




1 Comment
  • andrewpty80
    Posted at 18:17h, 28 January Reply

    Thanx for information.

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